Discover how other progressive bakers are driving smarter businesses

Get inspired and learn the tools, techniques and strategies other progressive bakers are employing to keep their bakery lineup fresh and their business running smoothly. Check back often because we update our "Progressive Profiles" archive regularly.

Woodmoor Pastry Shop

Still delighting customers in a down economy

JoAnna Gray is the second-generation owner of the Woodmoor Pastry Shop in Silver Spring, Maryland, a local institution for the last 48 years. Her story offers just one example of a retail baker who mixed things up to help her shop adapt to these challenging times. Read more. >

Clasen's European Bakery

Enjoying the dark side

This bakery's latest endeavor has brought out the dark side in owner Michelle Clasen — and it's clear she and her customers are loving it. Cashing in on the red-hot interest in chocolate, Clasen has launched a delicious lineup of new products featuring darker chocolate with higher cocoa content. Read more. >