Smart ideas to grow your bottom line

At the end of the day, your bakery is both a passion and a business. The ideas found in these articles can help you use current market and consumer trends to your advantage, supporting your bakery and your bottom line.

Bulk Up Bread Sales with Health-Related Claims

Take advantage of whole grain and high fiber claims and promote your bakery's healthier offerings.

In the Dark: Promote Richer Chocolate and Reap Richer Profit

Capitalizing on the dark chocolate trend doesn't mean reinventing your entire lineup. Sometimes, simply enhancing your proven formulas will do the trick.